Hello, hello! Devin, here! How do you feel about a bonus Podcast Marketing Magic?! We were buzzing with excitement from International Podcast Day and couldn’t resist pulling together a quick round up of some great things from this special day in podcasting!
Free Pitching and Strategy Session with Shreya Sharma! Podcast Appreciation Bingo
International Podcast Day is all about showing appreciation for podcasts and Shreya Sharma created a fun way to do it! By playing some Podcast Appreciation Bingo, you could win a pitching and strategy session with Shreya to help you perfect your podcast marketing plans.
Every Role in Podcasting Works Together
From scripting and sound design, to production and marketing, Newt Schottelkotte shares how all the roles involved in making a podcast are connected and key lessons you will learn from each one.
Creating Visual Assets for Your Podcast
Canva launched a new series all about branding your podcast. Hosted by Katy, of Queens Podcast, the series covers the importance of eye-catching show art, how to drum up excitement on social media with visuals, and how to create a brand kit for your show. The first episode features tips from Arielle Nissenblatt on what makes cover art that will convince potential listeners to tune in!
Spotify - Fan Study, Podcast Edition: The data to help you grow your show
Spotify released their first ever fan study for podcasts. This report covers listener trends to help podcasters make informed decisions about their content. For every finding in the report, they list a suggested action you could take to benefit from the trend. For example, they note that audiences may have a more complex listening palette than you think. This means there might be greater possibilities for cross promotions across different genres than you were considering before.
The Future of Podcasting is Multicultural
One of many great sessions presented by International Podcast Day
This panel was moderated by Maribel Quezada Smith and Tangia Renee Estrada and featured Anna DeShawn, Anu Bhardwaj, Rita Bautista, and Molly Jensen. The panel discussed what the multicultural future of podcasting will look like, why it’s so important to keep the industry progressing towards this, and how to make it happen.
Quotes:
Something that I feel really passionately about is making sure that we’re able to be in the room. It’s not just being spoken about in rooms that you’re not in. It’s showing up and taking up space. - Molly Jensen, Afripods
The reason storytelling is so incredibly important is because history is often written by whoever is considered the victor. That means oftentimes we are left out of the stories and our history is not told. And podcasting is such an amazing way for oral histories to live forever. - Anna DeShawn, E3 Radio and The Qube
Arielle Nissenblatt awarded the International Podcast Day Gratitude Award
Catch her unexpectedly winning the award while in Grand Central Station during International Podcast Day’s final session of the day. This award is given to an individual, business, podcast, or organization that is changing lives for the better through podcasting. With Arielle’s unwavering dedication and passion for this space, she is so deserving of this award. Congrats!
Oh… and one more thing
Tink is announcing something very exciting this Monday, October 3. Make sure you’re following us (or are a subscriber to Podcast the Newsletter) to hear what we’re launching.