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Podcast Marketing Magic is your home for making podcast marketing relatable, digestible, and accessible for podcasters at any stage of creation. Oh, and for making it super fun, too! Issues feature a mix of best practices and how-tos, creative strategies and how to implement them, case studies and deep dives into effective podcast marketing campaigns, interviews with industry experts, and roundups of resources to help podcasters stay in the know. Plus a lot of fun, out-of-the-box things. We told you we’re having fun!  

Who are we?

This newsletter was started by Tink Media founder Lauren Passell and has grown to include the voices of Shreya Sharma, writer of Audio Currents and Shreya’s Audio Affairs, Wil Williams, CEO of Hug House Productions and writer of Podcast Promise, and Devin Andrade, writer of Podstack. Shreya, Wil, and Devin are podcast marketers at Tink Media and support the editorial production of Podcast Marketing Magic.

Tink Media is an award-winning marketing and PR company that specializes in out-of-the-box strategies, helping podcasters find and expand their audiences. We offer a menu of customized and strategic publicity, marketing, and social media services. We’re a rare breed—marketers with specialized knowledge in the audio space.

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Sponsorship Opportunities

PMM will always be free for readers but, we are also always looking for sponsors. Our sponsorship packages start at $50 (and are named after wizard classes.) Write to shreya@tinkmedia.co for more info!

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People

Founder Tink Media, curator of Podcast The Newsletter & Podcast Marketing Magic.
podcasts | podcast marketing | fun food | ted lasso
All podcasts all the time.
Writer of Inside Podcasting. Contributor to Podcast Marketing Magic. Listener of audio fiction. Reader of romance. Lover of sass.
Wil {they/them} @ Tink Media! Podcast critic turned podcast every-hat-wearer. Has written for Polygon, Vulture, and The Takeout; has appeared on KQED's Forum, WAMU's 1A, Slate's ICYMI; has cried listening to Wolf 359's "Memoria" at least five times.